My name is Luke O'Neill and I've been a communications and content professional for more than ten years now. I've edited a newspaper, advised tech companies and a university about public relations, and worked for the European Union (long before Brexit). Before that, I wrote music reviews and travel features for a magazine and did (very) early shifts on breakfast radio. Once, I broke an ankle while trying to prove white men can jump. I live in Sydney, where some clever and patient professionals have sharpened my skills in effective storytelling, website copywriting, SEO copywriting, content strategy, and thought leadership. I'm a friendly and diligent professional, committed to providing a quality content service to clients and colleagues.